Dec
08

Bringing your brand to life with logo stickers

Logo stickers are cool! There’s no other word for it.

When done right, they look incredible. Just think of the stickers you get with your iPhone or that Nike does with limited edition shoes. One of the joys when unboxing these products are the little unexpected surprises you get. And the stickers tops them all!

Just check out this image below of these awesome logo stickers. You can choose from so many different styles, colours and materials; sometimes, it can be a little overwhelming. 

And that’s why I wanted to write this blog. To help grow your brand by explaining why you need logo stickers and how you can go about it. I’ve done my research and will give you the best tips to save you all the time and money.

Let’s get started.

Why should you get logo stickers?

Something I alluded to in the introduction. They’re awesome! And some of the best brands in the world use custom stickers a lot. Apple, Nike and Supreme are just a few. Need I say more!?

People who love your brand will stick your sticker somewhere, not just throw it away. This is a good thing (probably even a fantastic thing) that’s not to be underestimated.

More exposure to your brand for them and others around them can be extremely powerful to ensure they remember you next time they need that new pair of shoes or that laptop.

Consumers are more likely to buy from you if they are aware of you (pretty obvious, I know), but also trust comes into their decision making. The more familiar they are with your brand, the more trustworthy it is to them. They don’t think you’ll disappear when they need you. 

And seeing your logo sticker on their mates or colleagues laptop or phone is even better. It’s from a source they trust (their mate), which brings the benefit of being a personal recommendation. Now that is powerful!

How can you get custom logo stickers?

Now you’re sold on why you need to get logo stickers and the incredible impact they can have on your brand, old or new.

So where to start!?

I’ve done some research, googled around and spoken to some suppliers.

I found this awesome tool called Graphic, where you can personalise your own stickers, and they have a load of pre-made designs to choose from. The image above shows one of the designs I created.

They also have a bunch of different materials to choose from. I went with their bestselling white vinyl as it’s a great all-rounder. According to them, this is a good choice because you cannot control where your stickers will be applied.

So choosing a robust, waterproof, durable sticker is the best choice. You could also go for something a little bit more bling, using their holographic or glitter materials, and these are still really tough, but I wanted to keep it simple.

See how cool some of these materials are!

So I hope this short blog has helped you understand why you need logo stickers for your brand and how you can get them.

If you have any questions, please leave a comment below, and I’ll do my best to help!